Financial brokerage firm Charles Schwab has teased the launch of “Schwab Crypto,” which will enable its clients to trade Bitcoin and Ethereum directly on its platform. The company’s CEO recently hinted that this cryptocurrency trading platform could launch this quarter, even as institutional investors continue to embrace cryptocurrencies.
Charles Schwab teases the launch of Schwab’s cryptocurrency
the Brokerage company announced Its Schwab crypto account will launch soon and will allow customers to trade Bitcoin and Ethereum. The company’s bank, SSB, will be in charge of this cryptocurrency offering, while it has hinted that it will first offer early access to some customers before the public launch.
This is in line with Charles Schwab CEO Rick Wurster’s statement to Barron’s that the cryptocurrency offering will be available this quarter to a limited group of clients, with a larger expansion to follow. The brokerage platform has confirmed its launch plans for the first time Trade Bitcoin and Ethereum Last year, the CEO said they would start with employee testing, then a small customer trial, before reaching out more widely.
It is worth noting that Charles Schwab already allows its clients to invest in cryptocurrency ETFs and Crypto stocks Through its own brokerage platform. Furthermore, the company also offers cryptocurrency futures, including BTC and micro BTC futures.
With its plans to roll out direct trading in Bitcoin and Ethereum, the brokerage joins a group of traditional finance (TradFi) giants looking to provide their clients with direct access to cryptocurrencies. Firms like Morgan Stanley are also planning to roll out cryptocurrency trading, with the bank doing so through its brokerage firm, E*TRADE. Morgan Stanley plans to launch Bitcoin, Ethereum and Solana trading.
Promoting massive adoption of cryptocurrencies
Charles Schwab’s move to launch Bitcoin and Ethereum trading for its clients represents a major boost in institutional cryptocurrency adoption, with the company boasting $12 trillion in assets under management (AUM) as of February 2026. The company also boasts around 46 million client accounts, further highlighting the number of investors who can move into cryptocurrencies.
Meanwhile, it should be noted that Charles Schwab-backed company EDX Markets is currently seeking a national banking charter from the OCC. The exchange is looking to join the likes of Ripple and Coinbase, which received conditional approval For their Charter of Trust applications.
Tony Acuña Rutter, CEO of EDX, stated that the next wave of cryptocurrency adoption will be large banks. As such, the exchange believes that obtaining the National Trust Charter will give it an advantage in serving these banks.
