The Bitcoin treasury race is changing as Strive adds $34 million in Bitcoin and the strategy slows down


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Strive Asset Management reported a quarterly Bitcoin return of 4.3% and annual performance of 18.7% — numbers that came alongside the recent purchase announcement and paint a picture of a company moving with quiet urgency.

A company built on accumulation

On Monday, CEO Matt Cole confirmed that Strive had acquired 444 bitcoins for nearly $34 million, at an average price of about $76,307 per coin.

Purchase It brings the company’s total holdings to about 15,000 BTC, putting it in ninth place among holders of publicly declared Bitcoin securities worldwide — just behind Coinbase and ahead of mining company Hut 8.

This was not the first big step in recent days. On April 27, Strive added 789 BTC for just over $61 million, an average of about $77,890 per coin.

Together, the two deals resulted in the company spending nearly $95 million in less than two weeks. The buy-and-hold approach mirrors that of Michael Saylor strategy It’s been done for years, although Strive is still a fraction of its size.

ASST shares rose 0.87% following Monday’s announcement, trading at $16.45.

Strategy steps back – in a nutshell

While Strife Add to its stackThe strategy made headlines for a different reason. Saylor confirmed that the company had not purchased anything Bitcoin last week, ending a four-week buying streak. He noted that purchases are likely to resume early next week.

BTCUSD is currently trading at $80,461. table: TradingView

The pause It caught attention in part because of how consistent the strategy was. Any break in this pattern tends to go unnoticed. But based on reports, the pause appears to be temporary and not a sign of any shift in the company’s broader Bitcoin strategy.

New shares, new exposure

Strive also revealed details about its SATA share issue. In April 2026, the company issued 584,730 shares of SATA stock directly linked to its Bitcoin accumulation.

Reports indicate that the company’s leverage ratio — a measure of how efficiently it converts capital into Bitcoin exposure — is 43%.

SATA’s structure reflects the type of financial instruments the strategy used to fund its own purchases, giving investors a way to acquire Bitcoin through shares rather than outright ownership.

Vivek Ramaswamy has not set a specific target for how much Bitcoin she plans to hold. But the pace of buying over the past month indicates that the accumulation plan is not over yet.

Featured image from Unsplash, chart from TradingView

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