Nexo, the leading digital asset wealth platform, today launched the Nexo Card in Argentina, coinciding with the appointment of Andres Ondara as General Manager of Nexo Argentina.
These two milestones represent the next phase of Nexo’s growth in a market where adoption of digital assets is deeper than almost anywhere else – the highest share of any market. Surveyed.
What is Nexo Card?
the nexo card It allows customers to spend digital assets directly in debit mode or borrow against them as collateral in credit mode, without selling – switching between the two in a single interface.
New customers earn 10% back on their first swipe, plus additional cashback and milestone rewards totaling up to $450 during the first three months, earning up to 13% annual interest on dormant in-app balances, paid daily.
The card has already been recognized Digital Banking Awardsthe FinTech Breakthrough Awardsand PAY360 PRIZES.
“Argentine customers have spent a decade making digital assets part of how they manage their wealth. The Nexo Card is designed specifically for this purpose – allowing them to spend in debit mode, borrow against their holdings in credit mode, and profit from every transaction, all without having to sell. It’s the freedom to live off that wealth, not just hold it,” said Andres Ondara, incoming Managing Director of Nexo Argentina.
Nexo brings in experienced leadership to lead LATAM expansion
Ondarra has more than 25 years of experience in traditional finance, fintech and cryptocurrency in Latin America, including a background in investment banking on Wall Street. Effective August 1, he will lead Nexo Argentina’s operations, focusing on customer confidence and the company’s continued growth in the country.
He succeeds Federico Ogue, who oversaw Nexo’s expansion into Argentina and is now moving on to a new entrepreneurial venture.
“Argentina has one of the most advanced cryptocurrency and fintech ecosystems in the region, and the work Nexo has done here is something to be proud of. I look forward to handing the baton to Andres, who brings exactly the experience and vision to lead the next phase of Nexo’s growth in Argentina,” Oje said.
Argentina processed approximately $93.9 billion in digital asset transactions over three years, ranking second in Latin America after Brazil. With capital already moving into digital assets, the Nexo Card addresses what comes next: everyday utilities – spending, borrowing and earning from those holdings without selling them.
With Buenos Aires now established as a regional hub, Nexo is investing in local infrastructure, sports partnerships – including the Asian Football Confederation – and a local team supporting clients across Latin America. Eligible customers in Argentina can apply for the Nexo Card through the Nexo app and website.
