OneZero Financial Systems, a global connectivity provider, has appointed Alberto Bruno as its new Director of Business Development, marking the latest addition to the company’s senior leadership lineup. This appointment strengthens oneZero’s engagement division, which is focused on helping brokers use marketing analytics to grow their client base and improve retention.
Singapore Summit: Meet the top APAC brokers you know (and those you don’t know yet!).
Bruno to lead the expansion of participation
Bruno, who is based in Limassol, Cyprus, confirmed the appointment in a post on Tuesday. In his new role, he will lead efforts to expand OneZero’s Engagement solution, a platform that analyzes trading data to guide broker sales and marketing strategies.
He will work alongside brokerage partners to demonstrate how the system will support the new client acquisition and ongoing relationship management.
The engagement solution complements oneZero’s suite of liquidity, pricing and risk management technologies. Its analytical tools are designed to transform client behavior data into actionable insights, aligning trading activity with marketing objectives.
Fintech experience across Europe
Prior to joining oneZero, Bruno served as Director of Business Development at PrimeXM, where he oversaw the international growth of bridge technology and risk management. Prior to that, he held senior sales positions at S&P Global and FIS, where he managed enterprise sales of market data and SaaS products for banks, asset managers and other institutions.
His experience covers complex sales cycles in fintech, data analytics, and Risk management sectors across Europe.
Other recent moves: After more than a decade at XTX Markets, CTO Joshua Leahy is also stepping down as a director
Late last year, OneZero saw a major change in marketing when… Head of Marketing and Communications Talia Gebrowicz has departed The company will launch a consulting business focused on micro-marketing leadership and venture support for startups and startups.
Among the recent expansion plans of oneZero recently Launched Swap Curve Manager, a centralized FX swap pricing platform for regional banks that standardizes workflowsIt supports multiple data sources, and integrates with existing pricing engines as part of the broader Forex pricing and trading suite.
This article was written by Jared Kirroy at www.financemagnates.com.
Source link
